Online Crowdfunding Courses
We have watched both of these online crowdfunding courses created by our Community Resource Partners from beginning to end and can attest to their quality. The instructors are industry experts. Scroll down to read more about each course to determine which is a better fit for your potential campaign.
Courses
Course Description:
- Introduction to Crowdfunding to Win
Section 1: Principles
- What is Crowdfunding?
- The Principles of Crowdfunding
Section 2: The TAMP Process
- Introduction to TAMP / T – Target
- TAMP – A – Audit
- TAMP – M – Methodology
- TAMP – P – Planning & Prep
Section 3: Practical Considerations
- Building a Crowd
- Messaging
- Monitoring & Metrics
- Costing Campaign
- Getting Help
- Components of a Good Campaign
Section 4: After Winning
- When It’s All Over
- Conclusion
COURSE CURRICULUM
Introduction
- Welcome – FREE
- Download the Workbook
- Workbook Purchase Option – FREE
- PowerPoint slides in PDF
- Introduction to Crowdfunding for Social Good – FREE
- Crowdfunding 101 – FREE
- Crowdfunding for Social Good book Purchase – FREE
Phase I: Reconnaissance (How Much Can You Raise?)
- Reconnaissance (An overview)
- Step 1: Assess Your Team
- Step 2: Assess Your Cause
- Step 2-a: Rate the “Face”
- Step 2-b: Rate the Urgency
- Step 2-c: Rate the Politics
- Step 2-d: Rate the Geography
- Step 2-e: Rate the Community
- Step 2-f: Rate the Project or Event
- Step 3: Calculating your fundraising potential
- Going Viral: what it takes
- Crowdfunding Platforms for Nonprofits
Phase II: Preparation (The First Steps Before Launching Your Campaign)
- Preparation
- Step 1: Your Campaign Video
- Step 2: Engage Your Partners
- Step 3: Organize Your Lists
- Step 4: Pick Your Rewards
- Step 5: Write a Press Release
- Pro tip: Send me your press release!
- Step 6: Target the Media (and why you need to)
Phase III: Ground War (How To Raise 30% Of Your Goal Before You Launch)
- The Ground War
- Step 1: Engaging Your Big Backers
- Step 3: Pre-Campaign Emails (that actually raise money)
- Step 4: Track Your Contacts To Maximize Results
Phase IV: Air War (The Public Campaign: From Launch To The Finish Line)
- Air War
- Step 1: How to Reach the Media
- Step 2: Have a Ball — or at Least a Party
- Step 3: Engage Social Media
- Coordinate With Your Team
- Facebook Advertising (without throwing your money away)
- Demo: How to Advertise on Facebook
- Demo: How to Create a Custom Audience
- Demo: How to Create a Lookalike Audience
- Step 4: The Big Finish – keys to crossing the finish line
Conclusion
- The Power of Crowdfunding to Change the World
- Investment Crowdfunding
- You are the cavalry
*We may receive an affiliate commission when you access the courses through our links.
You may also receive special discounts not available directly through their sites.
We provide these courses because of their quality regardless of compensation.*
